The Determinants of OCOP Product Classificaionin An Giang province

Received: 14-11-2022

Accepted: 02-03-2023

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Issue: Vol. 21 No. 2 (2023)

Section:

KINH TẾ XÃ HỘI VÀ PHÁT TRIỂN NÔNG THÔN

How to Cite:

Danh, V., Binh, P., Tho, V., Nghia, N., & Khiem, V. (2024). The Determinants of OCOP Product Classificaionin An Giang province. Vietnam Journal of Agricultural Sciences, 21(2), 246–254. http://testtapchi.vnua.edu.vn/index.php/vjasvn/article/view/1108

The Determinants of OCOP Product Classificaionin An Giang province

Vo Thanh Danh (*) 1 , Pham Thai Binh 2 , Vo Thi Be Tho 3 , Nguyen Trong Nghia 2 , Vo Nguyen Duy Khiem 1

  • 1 Trường Đại học Cần Thơ
  • 2 Văn phòng Điều phối xây dựng Nông thôn mới tỉnh An Giang
  • 3 Sở Nông nghiệp và Phát triển nông thôn tỉnh An Giang

    • Keywords

    One commune one product(OCOP)program, OCOP product classificaion, An Giangprovince

    Abstract


    The purpose of this study was to identify the determinants of the product classificationof OCOP program in An Giang province. There are 74 OCOP products in three industries of food, beverage, and handicrafts and decoration. Standardized index method and regression analysis were used to assess the determinants of OCOP product classificaion. The results show that the factors of marketing, production organization, product story design, and product development positively affectedthe OCOP product classificaion in An Giang province.

    References

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